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For the first three months, your baby's vision is still blurry, and see bright, boldly patterned items best.
As your baby grows, they will enjoy toys that engage other senses as well. That's why so many toys are designed to promote interaction in a variety of ways: They may make a squeaking or crinkling noise, have a nubby texture, and be soft and cuddly. Infants tend to mouth toys, and textured ones can help relieve teething pain.